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International Women's Day is a global day celebrating the social, economic, cultural and political achievements of women - while also marking a call to action for accelerating gender balance.
The future is exciting. If we are to build a gender-balanced world, everyone has a part to play - all the time, in every corner of the world. From grassroots activism to worldwide action, we are entering an exciting period of history, where balance drives a better working world.
A Mckinsey report estimates that narrowing the gender gap would double women’s contribution to global GDP growth between 2014 and 2025. In the process a whopping AUD 17 trillion would be added to the global GDP of 2025 if all countries collectively improve their diversity ratios.
For driving a gender-balanced world, collective action and shared responsibility is key. The first International Women's Day occurred in 1911, supported by over one million people. Today, IWD belongs to all groups collectively everywhere and is not limited to a specific country, group or organization.
Here's what our Marketing Manager, Rebecca Ney had to say - "Driving gender equality has been a huge part of The Missing Link's business objectives for years and is one of the many things I love about working here. Everyone wants to work for a company that they view as fair, where the business respects and values the diversity brought by both women and men".
For our Service Delivery Manager, Farzana Kissane, she believes, as we do, that all businesses benefit from diversity;
"Diversity is extremely important within the workplace and especially within the technology industry. I honestly believe that diversity in thought, opinion, experience and personality is critical to the success of organisations now and in the future".
We honestly believe The Missing Link is blessed with some of the most incredibly talented people, working in various roles across; Sales, Marketing, Projects, Service Delivery and more; we didn't just hire these people because they're women, we hired them because they were the best for the role and...they are doing amazing jobs with a great work-life balance.
Everyone, irrespective of being male or female, have different life experiences, this means they possess differing knowledge and opinions, when working in a team, that can make the difference in closing a deal or not. Clare Burman-Reynard, our Sales Manager, says "Having both women and men in our teams means we benefit from the different points of view and approaches that come from different life experiences".
Balance is not a women's issue, it's a worldwide human issue. The race is on to have equality in all places, from a gender-balanced boardroom to a gender-balanced government, to employees, media coverage, wealth...and much more. Gender balance can help economies and communities to thrive and here at The Missing Link, it's a celebration of our everyday lives.
As our General Manager, Karen Drewitt says "Diversity is a necessary part of any company wanting to foster innovation & creativity. International Women's Day gives us an opportunity to acknowledge and celebrate the diversity that females bring to the workplace. I am grateful for all the wonderful woman in my life that inspire me everyday".
So, this International Women's Day, let's celebrate the incredible achievements of the women in our lives - "better the balance, better the world".
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